Toni and Ryan

Podcast duo

Brand Identity

website design

Art Direction

other creatives:

Website Development: Siri The Agency
Photography: YAWP Studio

Toni & Ryan aren’t just “doing well.” They’re one of the most successful podcasts in the country. Millions of downloads, chart-topping momentum, and a wildly loyal community who show up every single day. The audience was already there. The brand just needed to catch up.

They came to us ready to refresh their identity without losing the hot, chaotic, feel-good energy their listeners love. Just a sharper, more confident version of what was already working. We kept the iconic yellow, dialled up the boldness and built a flexible visual system that could handle daily episodes, constant content drops and a fast-moving online presence without losing recognisability.

The result is a brand that feels as big as the show itself. Instantly recognisable. Built to grow. Still unmistakably Toni and Ryan.

Two people, a man and a woman, are posed in front of a yellow background with the text 'TONI AND RYAN'. The woman, standing, wears glasses and a black-and-white gingham dress, smiling, while the man, kneeling on all fours, is dressed in black and appears to be silly or playful.
A smartphone displaying an online course titled 'Formal Makeup' with a purple background and orange shirt icon, surrounded by overlaying graphics including a blue card with a coupon code, a blue hand reaching out, and text indicating blog and course start information.

“Georgia was an absolute pleasure to work with. She took the time to truly understand our brand, and that care and attention shone through in the final product. It felt so right and felt so us!”

Collection of branding and promotional materials for Toni and Ryan, including logo concepts, color palettes, a photograph of a smiling woman with glasses and a man, and various design elements.
A promotional poster for the podcast 'Toni and Ryan' featuring a smiling woman with glasses and a man with a serious expression, standing close together with the woman's arm on the man's shoulder. The background is yellow with the repeated text 'TONI AND RYAN' on the right side. The left side has large yellow text 'HOT FUN GARBAGE' with a crumpled black garbage bag over the text.
A screenshot of a website with the text 'TONI AND RYAN' and a photo of a smiling woman with glasses and a man, both facing forward, against a yellow background.