Joanna Newham Skin Health

BRAND IDENTITY
copywriting
Packaging
INSTAGRAM STRATEGY
social media assets

Joanna Newham is an internationally revered specialist in skin and dermal therapies, renowned for her unparalleled understanding of skin and the role it plays in integrated health. Specialising in treatments that combine highly respected methods from both Eastern and Western traditions with evidence-based technology, Joanna looks at all aspects of integrated health to achieve a bespoke result for each and every client. No stone is left unturned in Joanna’s quest for healthy, radiant and age appropriate skin. 

The brand identity direction embodies luxury at its most pared back. Minimal, soft and feminine photography and graphics truly set the tone for an indulgent and engaging feed - while still holding a strong emphasis that this is a brand with a compassionate and educational voice.

Warm, soft tones of beige, pink, burnt orange & brown create a light & gentle colour palette, embodying Joanna’s personal aesthetic and ideals of integrated health & bespoke, radiant results.